Allegra Franchise Opportunities

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How to Present Allegra (Marketing*Print*Mail)

Allegra (Marketing•Print•Mail) is a solid b-to-b business model where you deliver a full array of high quality marketing communications services to businesses of all types. It’s a real marketing business! It is a model that can generate a significant income with only one location and can also be expanded through acquisition, making growth much quicker than traditional business models.

Allegra is the only company in its field to have the Profit Mastery program which benchmarks all of the key financial indicators and has proven to help improve the bottom line performance of its franchise members.

If you want to minimize your risk and you don’t want to start from scratch, the Allegra MatchMaker program will help you acquire an existing independent printing, marketing services, or mailing company to convert, which means that you can start with an existing client base, revenue stream and key employees already in place! All our businesses are profitable and cash flowing!

We also regularly have about 20-25 resales available in the US and Canada. Existing franchisees who have owned the business for many years and are now ready to exit. These businesses are profitable, have hundreds of repeat customers and trained professional staff in place.

Growing the business aggressively  is accomplished with our Acquisition program, and is the fastest way to expand your business.Our Mergers & Acquisitions team finds profitable independent businesses and values them and then offers them for sale to our existing franchisees. By buying an independent business in your area, you effectively eliminate a competitor, and by folding the book of business into your business you see a significant reduction in overhead/expenses while gaining hundreds of new customers.

Over 50 high impact  Marketing Programs at Allegra are turn-key, which means that you won’t need to be a marketing expert or spend hours trying to figure out how to grow your business. Our direct marketing and localized website programs keep you in front of thousands of businesses. What’s best is that Allegra (Marketing•Print•Mail) offers you a stable client base with a high percentage of repeat business.

The Allegra (Marketing•Print•Mail) model offers you a healthy Work/Life balance as you will only be open Monday through Friday during normal business hours. And with a well-trained staff of professionals, our owners can take vacations and not worry about the business.

Simply put, every business demands what Allegra (Marketing•Print•Mail) offers, and you will have all of the marketing power, support and resources of a company with over 600 graphic communication centers behind you.

Additional Selling Points
Selling Points (pick and choose what you think works best during your presentation)
 

  • Diverse, high demand product line – Full array of Marketing Communications services including:
    • Strategic marketing planning and consulting, graphic design, sales literature, direct mail, advertising, Web development, email marketing, event planning, , print, copy, mail, and database management
    • Not just Printing! - Expanded Revenue Streams and Profit Opportunities
  • Significant Income Potential – Does Not Require Multiple Locations
  • Profit Mastery Program – Maximize Earning Potential
  • MatchMaker Program – Start with existing client base, revenue and key staff already in place
  • Acquisition Program – Grow aggressively
  • High Margin/High Demand Business
  • Stable Account Base High percentage of repeat purchases
  • Creative & Fulfilling Service Category
  • Leading Edge & User Friendly Technology
  • Healthy Work/Life Balance – Only open Monday through Friday – Normal Business Hours
  • Clean, Modern & High Tech Work Environment
  • Allegra (Marketing•Print•Mail) is part of Allegra Network, and organization of over 600 franchised graphic communications businesses
    • Allegra is also rated as a Top 300 franchisor by Franchise Times and Entrepreneur magazines
    • Top-rated training, support and management guidance for every aspect of business
    • Allegra Network has helped its members grow by completing over 300 mergers and acquisitions
    • Executive management has over 100 years of franchising and graphic communications expertise
    • Investor group with substantial financial reserves and access to capital
  • Allegra Network has been a leading franchisor for over 30 years

Allegra Franchise Background

Established: 1976
First Unit Franchised: 1977
Franchised Units: 312++
Company Owned Units: 2 in Detroit, 1 in Windsor, Canada
States Registered In: United States (all 50 States) and Canada (all Provinces)

Allegra Franchise Training

Financial Assistance Provided: Yes
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Yes
Co-Operative Advertising: Yes
Training: Training includes a 3 day orientation class, plus 2 weeks of training at our home office in Plymouth, Michingan and another week in the field.

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